The stations of Big Radio throughout Southern Wisconsin support the Alzheimer's Association Walk to End Alzheimer's®, the world’s largest event to raise awareness and funds for Alzheimer’s care, support and research.   

If you're looking to add your support, please join our team or make a donation.  We know so many listeners whose lives have been impacted by Alzheimer's and Dementia and are doing our part to eradicate this terrible disease.    Join Tim Bremel as our captain and event emcee at the walk and help us make Alzheimer's and Dementia a distant memory!!    Thank you.