This $50,000 72-Hour Match Challenge is made possible by our generous supporter, Larry Games. He has pledged to match all gifts made to this challenge by October 23, up to $50,000. His gift will support Care Community Coaching — a project designed to improve quality of care in long-term care communities.

All individual donations received in response to the challenge match offer will go to further our mission to lead the way to end Alzheimer's and all other dementia — by accelerating global research, driving risk reduction and early detection, and maximizing quality care and support. For all challenge match campaigns, donor dollars are matched until the goal or the deadline has been reached, whichever comes first.

Your gift may be tax-deductible if you itemize your deductions and meet the federal requirements.